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| Photo from Moore's Mopars |
Chrysler as a company has historically marched to the beat of its own drum. When they hit, they hit big boy Babe Ruth grand slams. See the original 30 or any of their muscle cars and their Hemi motors. But when they miss, and they've missed very often, it's so devastating that it has put the company under multiple times.
In the the late 60's and early 70's they were in the midst of a hot streak. The success of their staple muscle cars like the Dart, Challenger, and Cuda shot them to the top of the heap, outshining their mediocre at best full size lineup. They were not shy about taking chances, offering their full lineup of high impact colors like Green Go and Top Banana. But in 1969, they went over the top. Literally.
