John McElroy Saved My Runaway Train Of Thought (oh no, not again!)

The automotive industry benefits from being managed as a fashion and entertainment business. The focus should also recognize people's emotional needs and make sure the product echoes the life that people wish to live.

Volkswagen - (Not the Rich) People's Car

Luxury is a funny thing in the car industry.  Upon hearing that word, many different marques enter the mind.  The usual suspects include Mercedes, BMW, Audi, Cadillac, Lincoln, Lexus, Acura, and Infiniti.  Since 2009, some might consider Hyundai's Genesis sedan as a good entry-priced piece of opulence but let's be real here.  Nobody ever wants to talk about their cheap luxuries.  This being the case, let's talk about the Equus as well as another plebeian manufacturer's attempt at extravagance, Volkswagen's Phaeton.

carscoop.blogspot.com

2010 "Can't Think of a More Witty Phrase than 'Car of the Year" Award

Back in October, I posted my thoughts about Hyundai becoming the next Honda, or more importantly the Honda of the 90s.  Back then, Honda had several exciting cars in their lineup that showcased cutting edge technologies like four-wheel steering, VTEC, and aluminum unibody.  Today, the excitement can be felt in Hyundai's entire range of cars.  There's the sporty rear-wheel drive Genesis coupe, the mega-mile consuming Genesis luxury sedan, and the jack-of-all trades Sonata.  While the two Genesis cars cater to a very distinctive audience, the Sonata is the car that everyone can enjoy for its good looks, perfect size, adrenaline pumping turbo power, and frugality at the pump.

courtesy autoblog.com

Feint Drifting over the River and Through the Woods

As a resident of the northern hemisphere, I admit that things can get a bit depressing around this time of year.  The days are getting shorter, the temperature is slowly creeping toward single digits, and it seems like the sun is doing nothing but taunting us.  The good cheer and festive moods of the holiday season do help some but even the holidays are sure to cause a bit of depression.  The two main culprits for this are the slightly enlarged waistlines and those ridiculously large red bows in Lexus commercial!

lexusenthusiast.com