Red Bull is a company that needs no introduction. Their product has become the Kleenex of the energy drink world. Instead of needing just an energy drink, people say they need a Red Bull specifically. In 2004, over $600 million was spent on sponsoring athletes and events. $100 million alone went into F1 to form the Red Bull Racing and Toro Rosso teams. Add in the two USGP for Motogp, a two car team in Nascar's Sprint Cup Series, the Red Bull Air Race, as well as the huge number of drivers and riders in all forms of motorsport and we've still just scratched the surface of Red Bull's far reaching contribution to racing.
Sources: formula1onlive.com, theracinggeek.com, 2wheeltuesday.com, autowallpapers.net, worldcarfans.com, thenerdinsurance.us, mxlarge.com, airportjournals.com, ultimatemotorcycling.com, levinmedia.com,